Certified Gluten-Free. Non GMO Project verified. nongmoproject.org. America's favorite rice (Based on nielsen non-instant rice category data 2017). Naturally fragrant rice. Authentic. www.mahatmarice.com. For free recipes log onto www.mahatmarice.com. Questions? Comments? Call 1-800-226-9522 Monday-Friday, 8 am to 4 pm central time. Please have a package available when calling. Grown in the foothills of the Himalayas, is fragrant and cooks up long, slender and fluffy.