Brown rice tea. Authentic & traditional. Genmai-Cha is a green tea mixed with roasted brown rice. This tea is characterized by rich taste, color and strong aroma attributed to roasted brown rice. Maeda-ens Genmai-cha uses fine quality Sen-cha and roasted brown rice for a perfect aromatic bitter-sweet taste. Genmai-Cha - Taste: crispy; Aroma: medium roast; Color: yellowish green; Best for: with & after meal. Importantly, green tea is not a major source of the following nutrition: fat, carbohydrate, cholesterol, calcium, iron. Green Tea Health Benefit: Every tea is made from same plant, Camellia sinensis. How it is processed is the difference among black tea, green tea or other teas. Green tea contains several polyphenolic compounds that give tea its characteristic taste, flavor and color. The most significant polyphenols present in green tea are catechins, which are very beneficial antioxidants, and said to have following health benefits: reduces incidence of cancer, tumors; lowers cholesterol, blood pressure; fights cariogenic bacteria, influenza virus. Maeda-en USA has been distributing fresh and fine quality Japanese green tea to US, Canada, Mexico and Europe since 1984. Our mission is to present an enjoyable and healthy experience with green tea to enrich peoples life style in the world. Product of Japan.