Your toughest everyday messes are no match for Dawn Platinum dishwashing liquid. In just seconds, Platinum tackles baked-on food with Instasoak action and 3X the everyday grease fighting power per drop*. *Based on cleaning ingredients vs. non-Ultra Dawn. Powers away unseen food residue for a deep clean 3X more everyday grease-cleaning power per drop (with Instasoak action, based on cleaning ingredients vs. non-Ultra Dawn) Superior formula for tough everyday messes.; Invigorating Berry Scent Dawn Platinum Power Oxi Dishwashing Liquid