Made with all natural ingredients. The smooth taste of white cheddar is perfectly balanced by the spicy kick of cayenne peppers in these flavorful chips. We start with farm-grown potatoes, sliced nice and thick. Kettle cook 'em in small batches until they're extra-crunchy and crisp. And let the pure, simple goodness of all natural ingredients shine. Lay's Kettle Cooked Potato Chips - happiness in every crunch. No artificial flavors. No preservatives. No MSG. 0 g trans fat. Made with all natural potatoes and seasonings.